luxury

5 ESSENTIAL TIPS FOR LAUNCHING YOUR LUXURY BRAND

5 ESSENTIAL TIPS FOR LAUNCHING YOUR LUXURY BRAND

Launching a luxury brand requires a combination of precision, creativity, and a deep understanding of the market. If you have an aspiring luxury brand, then you need to learn how to navigate a complex web of consumer expectations, brand image, and exclusivity. Have...

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KING CHARLES’ WATCH: PARMIGIANI FLEURIER

KING CHARLES’ WATCH: PARMIGIANI FLEURIER

The Royals are very much in the news. The coronation of King Charles is fast approaching - May 6. As part of the celebration, the first official portrait of the new king was released. It features his favourite watch - Parmigiani Fleurier Toric Chronograph. The Toric...

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WHAT DOES “LUXURY” MEAN TO YOU?

WHAT DOES “LUXURY” MEAN TO YOU?

If there is one thing I have learned over the years, it's that the word "luxury" has been battered around by marketers so much that it's been watered down, and has lost its true meaning. But perhaps chasing "meaning" just gets you running in circles. Because "luxury"...

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Le Saint-Sulpice Hôtel Montréal

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