Your expectations are what they are, after being told Hyundai is going up against German auto makers in the luxury car market. You don’t know what to expect.

Imagine our surprise then when greeted by the Genesis G70 – in Havana Red.

A compact, luxury sedan – and a twin-turbocharged 3.3L V6 that offers up more than enough pep. Our test car was the Sport All-Wheel Drive version, which starts at $42,000 (going forward for 2019 models as well; the G70 with all the bells and whistles tops out at $57,000). That, combined with all the standard driver assist aids that these luxury market cars now offer buyers, translates into great value for what the Genesis delivers (comparables like Mercedes Benz C Class and BMW 3 Series sedans start north of $50,000).

Technology includes Head-up Display, projecting vehicle information on the front windshield for driver convenience, parking distance warning, and 4 HD cameras mounted on the front, sides and rear of the car for those tight parking spots, 7-airbag system, Apple Carplay, a wireless smartphone charging system, a 15-speaker Lexicon sound system, and an 8-way power seat for the driver, 4-way power lumbar support, 2-way power bolster and 2-way electric cushion extension for optimum comfort.

What really caught our eye was the design. The G70 won the 2018 iF Design Award for automotive product design presented by the World Design Guide – focusing on the sports character lines and strong, sculpted surfacing. The car’s “Parabolic Line” along the side brings together all the design elements of the muscular body.

The crest grille, and the headlamps, were other statement-makers, and above that sat the iconic Genesis logo. The award was important – in 2018, companies from 54 countries submitted 6,402 products to be judged by an independent jury of 63 design experts.

The G70 is the third product after the G90 and G80 sedans, but they pushed the envelope more in the design of this version – combined with a higher bar in performance, dynamics, and power. The interior is well-crafted, including delicately stitched, pleated leather on the door trims, aluminum finishings, soft leather steering wheel, and plenty of space in the front (the back seating is a little cramped though).

Overall the materials in the interior of the G70 are superior. It’s all the little touches that add up to something special.